Armstrong · LVP & WOOD Flooring · Southern, MI

Flooring built for real life
with finishes that still feel elevated

Armstrong Building Services helps you compare luxury vinyl plank, genuine hardwood, and waterproof wood flooring so each room gets the right combination of durability, style, and budget.

Modern kitchen and living room with Armstrong-installed flooring
One place to plan, select, and install the right floors for your home.
Armstrong Flooring Studio
Luxury Vinyl Plank

Crystal Lux Pro LVP

Waterproof, scratch-resistant flooring that’s perfect for kitchens, bathrooms, basements, and busy family spaces with kids and pets.

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Genuine Hardwood

W™ Luxury Genuine Hardwood

Real European wood warmth for main levels, great rooms, and open-concept spaces where you want a truly elevated, natural look underfoot.

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Waterproof Wood

WoodHills® Waterproof Wood Flooring

Real wood veneer over a waterproof core—ideal for kitchens, basements, and entries where you want wood character with extra protection.

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Compare our wood flooring Options

Which Flooring is Best For Each Room?

We’ll help you match the right material to the right space, whether you need waterproof performance, the feel of real hardwood, or a hybrid that balances both.

Luxury vinyl plank flooring in a kitchen
Crystal Lux Pro LVP
Luxury Vinyl Plank

Crystal Lux Pro LVP

Waterproof, kid- and pet-friendly flooring that’s ideal for kitchens, baths, basements, and busy family spaces.

  • Best where moisture and everyday messes are common.
  • Comfortable underfoot and quieter than tile.
  • Beautiful wood looks that pair well with stone countertops.
Real hardwood flooring in a living room
W™ Luxury Genuine Hardwood
Genuine Hardwood

W™ Luxury Genuine Hardwood

Real European wood with wide planks and beautiful grain—perfect for main levels, great rooms, and open-concept homes.

  • Best where you want a true hardwood feel underfoot.
  • Elevated, natural look for living rooms, dining rooms, and hallways.
  • Coordinates beautifully with high-end kitchens and fireplaces.
Waterproof wood flooring in a kitchen and entry
WoodHills® Waterproof Wood
Waterproof Wood

WoodHills® Waterproof Wood Flooring

Real wood veneer over a waterproof core—great for kitchens, basements, and entries where you want wood character with extra protection.

  • Ideal for moisture-prone areas where solid wood is a risk.
  • Bridges the gap between LVP and traditional hardwood.
  • Perfect when you want continuity from main levels into lower levels.
Who We Work With

Homeowners, Builders & Designers Welcome

Whether you’re updating one room or planning a full new build, we help you choose and install the right flooring mix, LVP, genuine hardwood, or 100% waterproof wood, so everything feels cohesive. We offer 3D kitchen & bathroom designs, that help clients visulize their rooms, and relieve the stress of unknows!

Homeowners

Remodels, refreshes & main-floor updates

We walk you through options room by room, help you match flooring to existing cabinets and countertops, and keep the install process as clean and organized as possible.

  • Help picking LVP vs wood vs waterproof wood.
  • Clear estimates and realistic timelines.
  • Respectful crews in your home from start to finish.
Builders

Custom homes, Renovations & Spec Projects

We partner with builders to provide reliable flooring packages, tight installs, and clean coordination with trim, cabinetry, and other trades on site.

  • Product options that fit your target buyer and their budget.
  • Scheduling that respects your build timeline.
  • Consistent quality you can hand over to your clients.
Designers

Designers & kitchen/bath studios

Need a flooring partner you can trust with your clients? Use our showroom & Design center, to help with color, texture, & style direction, and install floors that match the level of your design work.

  • Showroom visits with your clients welcome.
  • Flooring that coordinates with cabinets, countertops, and paint.
  • Professional communication and install your clients will notice.
Already working with a builder or designer? We’re happy to coordinate directly so your flooring, cabinets, and countertops all work together.
Armstrong Flooring Studio · Click arrows or use your keyboard to view more images.
Why Homeowners Choose Armstrong

Flooring installed the right way

The product you pick matters—but how it’s installed matters just as much. Armstrong handles design, product selection, and installation in-house so your new floors look intentional and perform the way they should.

Guidance on the right material

We help you decide where LVP, W hardwood, or WoodHills waterproof wood makes the most sense based on moisture, traffic, pets, and how you actually live in the space.

Subfloor prep & moisture checks

Proper subfloor work is the difference between floors that feel solid and quiet versus hollow, creaky, or uneven. We inspect, level, and tighten before a single plank goes down.

Layout, transitions & stairs

We plan how the floor runs through rooms, hallways, and stairways, and how it meets tile, carpet, or existing wood so the finished result looks like it was always meant to be there.

Clean, professional installation

Our crew protects your home, manages dust and debris, and keeps communication clear from demo through final walk-through so the process feels as good as the finished floor looks.

Not sure where to start? We’ll walk you through options room by room and help you choose the right combination of LVP, real hardwood, and waterproof wood flooring.
Flooring Services & Materials

Servicing All Of Southern Michigan

Armstrong Building Services provides professional LVP, luxury real wood, and waterproof wood flooring installation and materials across Southern Michigan. From small remodels to full main-floor projects, we regularly work in the communities below and surrounding areas.

South-Central
Jackson
Brooklyn
Grass Lake
Chelsea
Dexter
Manchester
Adrian
Tecumseh
Hillsdale
Jonesville
Coldwater
Albion
Marshall
Battle Creek
Southeast
Ann Arbor
Ypsilanti
Saline
Milan
Waterford
Monroe
Brighton
Howell
Canton
Plymouth
Livonia
Detroit metro area
Farmington hills
Southwest
Kalamazoo
Portage
Galesburg
Richland
Three Rivers
Sturgis
Paw Paw
Dowagiac
Niles
Benton Harbor
St. Joseph
South Haven

Get your project started today

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